SNEAKER LAB GOLD YOUTH
Gold Youth has a dream to develop a million young African leaders to mobilise
their generation to reach their full potential.
Crafting the story of ixo, the blockchain for impact.
Ritual Studio was involved in creating a beautiful motion graphics video for Sneaker Lab’s sponsorship of the Gold Youth program.
Gold Youth’s program is aimed at developing young Africans into leaders through a long-term youth peer education model in schools and communities. Their goals are to impact social behaviour change, education and job creation to ultimately build a cycle of sustainable positive change.
Ritual collaborated closely with Goldyouth to script their powerful story, bringing it to life through illustration, animation and sound design.
Ritual Studio was commissioned to bring the ixo offering to life through an beautiful explainer video. The challenge was to take very complex and technical information, make it easy to understand and wrap it in an emotive story.
Ixo is the Blockchain for Impact. The ixo protocol ensures that Impact Claims are verified with the help of intelligent evaluation oracles.
See more of our work.
See more of our work.